Here are some fun facts: I am left handed, rock climber, learning ASL, love to travel, business owner since 8, ran a marathon, hiked Patagonia, VP of Strategic Planning for BYUMA
Work Experience
2025 - Present
Marketing Intern
Maverik provided an invaluable introduction to traditional marketing, where I rapidly developed my skills across loyalty programs, email campaigns, and social media strategy. I was also instrumental in the planning and execution of a comprehensive marketing campaign, allowing me to apply theoretical knowledge to real-world scenarios.
2020 - 2024
Media Production Specialist
My role as a Media Production Specialist at BYUTV centered on leveraging data-driven design to enhance audience engagement. Through the creation of relevant and impactful on-air graphics, I contributed to a 35% increase in viewer enjoyment across 18 different live sports events. Working alongside 50+ team members, I played a key role in the direction and production of these broadcasts. Beyond graphic operation, I designed promotional content, applying marketing principles to drive viewer interest. In a fast-paced environment with 10-15 colleagues, I developed strong communication and collaboration skills, essential for producing seamless live shows. Additionally, I proactively addressed technical issues, optimizing system performance to ensure uninterrupted viewer experiences, safeguarding the brand's reputation for quality broadcasts.
2023 - 2024
Business Operations Specialist
My role as Business Operation Logistics Coordinator at Humanitarian Experience involved strategic communication and brand consistency across diverse operations. I created and deployed standardized first aid kits to 60 global locations, ensuring a consistent brand experience and safety standards for 6,000 volunteers. I utilized engaging video tutorials to enhance the volunteer experience for 1,000+ youth, streamlining the visa process and improving communication. I managed a high volume of communication with embassies and parents, serving as a key brand representative and ensuring positive relationships. Furthermore, I refined and documented workflow processes, ensuring brand consistency and operational efficiency across the organization.
2024 - 2024
Marketing Intern
Embracing the challenge of an on-campus internship, I collaborated with a team of four to drive strategic marketing improvements for CRUX Academy. Leveraging data as a cornerstone, we collectively invested over 600 hours in data analysis, directly informing key business decisions. This rigorous process honed my skills in data analytics, communication, and collaborative problem-solving. Beyond data analysis, I actively contributed to client acquisition, dedicating 150+ hours to data wrangling for targeted company decisions and executing cold calls to 100 potential clients aligned with our target market. To foster innovation and team alignment, I facilitated three weekly meetings, exploring and developing new marketing ideas. This internship provided invaluable firsthand experience in the fast-paced nature of business, reinforcing my ability to adapt and contribute effectively.
2018 - 2020
Customer Service Representative/ Accounting AR
Something I’ve been passionate about is numbers. I love to look at numbers and analyze how they can improve. When I was promoted from customer service representative to working in the accounting department, I was ecstatic. During this job, I handled money, deposited checks, and worked with account that had outstanding bills. This was my first exposure on business to business communication. I was able to improve my people skills and analytical skills.
Education
2020 - 2026
Brigham Young University | Bachelor's Degree in Marketing
I am currently in the process of completing a Bachelor's degree in Marketing, to provide a solid academic background and complement extensive professional experience.
2016 - 2020
Crimson Cliffs High School | High School Diploma
I completed high school with a focus on DECA and growing my business skills, laying the groundwork for a successful career in marketing.
Skills & Expertise
- VBA
- HTML
- R
- Adobe Creative Cloud
- Tableau
- MS Office
- ERP Systems
- Viz Trio
- Quickbooks